After reaching 100,000 members in its first year, LinkedIn now has 630 million users. Yet this social media outlet still seems to be the most intimidating and the most misunderstood due to its positioning as a network for professionals. Let’s take a look at three roadblocks I often hear when asked why organizations don’t include LinkedIn in their inbound marketing strategy.
Let’s talk about how LinkedIn can be an effective tool in your inbound marketing toolbox.
[00:04:04] The misconceptions about LinkedIn
[00:05:56] LinkedIn as a transactional platform
[00:10:30] Challenging the conventional thinking about B2B
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Remember to also give your rating, comment, or suggestions, and ask your questions to me and to our guests from previous podcast episodes!
Apple | Google | Spotify | Stitcher
Remember to also give your rating, comment, or suggestions, and ask your questions to me and to our guests from previous podcast episodes!